I’m one of those gym-goers who rocks a stained, oversized t-shirt while I work out, but this company has me aspiring to up my game!
Athleisure isn’t new, and is fact has been all the rage for a bit now, with leggings practically interchangeable for pants, but new company EVER is bringing something novel: athleisure jewellery.
Adelaidean mum Jacquie Arnold launched the company so customers can look presentable (and even cute!) while they work out. With motto “Wear Ever. Whenever. ForEVER,” EVER has a range of lightweight jewellery designed for use during exercise. With gold-plated, stainless steel rings, necklaces, and earrings, the jewellery company boasts durable, sweat-proof pieces aimed at comfort and style while exercising.
Jacquie, a 1996 Australian Youth Women’s basketball squad member, came to husband Scott, a Brisbane Bullets NBL player, with the venture after seeing the accessories gap in the booming athleisure industry.
“We understood there was a need for fashionable jewellery that suited a 24/7 woman,” Jacquie, who also founded Blush & Co, tells us.
“The jewellery we designed has been created to suit women on the go. It is for this reason we have carefully considered the type of metals and plating used throughout our designs.”
The couple, combined their “love for business, fashion and living an active life” to jumpstart EVER, a jewellery brand for athletic and busy women, just like Jacquie. In addition to being a competitive sports player and business owner, Jacquie is also raising two boys, aged 11 and 13. The city native and her country SA-bred husband plan to remain in the state forever.
“We believe there’s no better place in the world to raise a family,” Jacquie says.
To get sport-friendly, stylish jewellery from an SA company, buy EVER.
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