Aussie Fashion Saving Animals

Screen Shot 2013-03-04 at 11.33.16 AMAustralian fashion label, 78PLATINUM tees has teamed up with US fashion blogging duo T-TALK to bring you one hot fashion print wildlife tee and best of all – it’s for a great cause. 100% of profits from all wildlife tees sold will be donated directly to the International Fund for Animal Welfare (IFAW), a global hands-on organization, dedicating their time to saving helpless and endangered animals, with rescue operations in more than 40 countries across the world.”Having previously worked together, with both our businesses being based on two different sides of the world, we thought it’d be a great idea to put our creative brands together to create something fashionable and fun that could also benefit a great international organization like IFAW. I have such a huge love for all animals and I’ve always believed in the fantastic work of IFAW. The staple white t-shirt features a front two-tone hollowed out elephant chest print with a vintage leaf texture drawn into the design – keeping it detailed, yet simple enough to be styled in to practically any outfit.” says Alex Hocking, designer behind 78PLATINUM tees.

78PLATINUM tees & T-TALK are two fashion brands that pride themselves with a strong belief in helping those, that cannot help themselves and giving a voice to those who cannot speak or stand-up for themselves. “Fashion is such a powerful medium and can reach so many people; it’s great that we can be a part of such a fantastic project that will literally be saving lives of animals in need.” says John Troxel, stylist from T-TALK.

The tee will be available for purchase worldwide, exclusively in the official online store for a three month period beginning on Monday the 4th March 2013, ending on Friday the 31st May 2013 and at a price tag of just $30.00AUD each. Available in both Men’s and Women’s styles, ranging from size x-small to xx-large.



“Everyone wears a t-shirt at some point, why not help to save a life in the process?” – Alex Hocking, 78PLATINUM tees 

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