New app Poppy is changing the tech game, creating a platform that empowers, educates and connects busy women with the best from businesses all in the one place.
Busy women now have a new best friend in their pocket, with Poppy keeping them in the loop of current promo codes, as well as links to promotions and business offers including health and wellness information guides, competitions and downloads
Aussie entrepreneur, Amy Marshall, brought Poppy to life after noticing a distinct gap in the market for women and business owners.
“I used to find myself getting overwhelmed when I’d jump online and be inundated with great offers and deals from businesses.
“I thought wouldn’t it be awesome to have a central place to not only find the best promotions, but also develop a platform that supports and nourishes busy women and business owners,” said creator Amy Marshall.
The app is soaring in popularity, with leading online wine store, Vinomofo and revolutionary glasses brand, Baxter Bluesigning up, as well as a new collaboration with women’s work movement Frankly Co.
After starting out in television production working on McLeod’s Daughters, Amy has spent almost 18-years in the advertising industry, most recently as a producer.
The mother of two, is now using her skills to connect small businesses on a greater scale and help them achieve their vision.
With a unique understanding of the struggles small businesses can face when it comes to advertising and marketing, Amy has imparted her years of knowledge and know how into the app.
“I wanted to create something really unique that can offer businesses a quick, easy and affordable way to reach a large audience in addition to their own,” said Amy.
Business owners can jump on the app and create a profile to add their current promotions, as well as competitions, free downloads, offers and links to their social platforms and websites.
The app links users directly to the source, whether it is the businesses’ social media account or website, making it one of the simplest and most cost-effective ways to find a promotion online.
“The simplicity sets Poppy apart from other apps. There is no purchasing through the app, so you don’t have to enter your credit card details. You are linked directly to the source, so it is perfect for browsing, taking a sneak peek at the Instagram, or going directly to the promotion link.
“It’s a bit like the Tinder of promotions, you just swipe left and you can skin and save. You can save a list and then next time you can go straight to your list,” said Amy.
With many businesses forced to pivot or offer further promotions during Covid-19, Poppy, provides a flexible and cost- effect platform to get noticed.
“Poppy is aimed at connecting small businesses to a larger audience… Not only is it cost-effective but it’s flexible. The app is free to sign up to and costs only $20 to run a promotion or add your special bonus, guide or download.
You can download Poppy on the app store or google play or find out more by heading to www.poppyapp.com.au.