Myer has collaborated with the illustrious Australian fashion author illustrator Kerrie Hess to design a series of tote bags in aid of the cancer charity, Look Good…Feel Better. Kerrie’s chic and distinctive designs adorn three bags, which will all be available to purchase exclusively at Myer.
With her signature whimsical drawings, Kerrie Hess has captured the attention of some of the world’s most celebrated fashion houses and she has created one-off illustrations for brands including Chanel, Alexander McQueen and Christian Louboutin. Kerrie’s tote designs for Myer and Look Good…Feel Better are sure to appeal to fashion lovers looking for a stylish bag to carry all their daily essentials.
Judy Coomber, Myer Group General Manager Merchandise, was delighted to work with Kerrie:
“We were thrilled to partner with Kerrie Hess to design a range of tote bags we know will appeal to Myer’s fashion loving shoppers, and will in turn raise funds for a very worthy cause. In the past six years Myer has raised over $185,000 for Look Good…Feel Better and we are pleased that further donations will be made to the charity through the sale of the tote bags. Kerrie’s designs will no doubt make each tote bag a collectible, it’s hard to choose one design, so I may have to have all three!” said Judy.
The Fashion Tote features a woman eyeing up her wardrobe deciding what to wear, most ladies will relate to this daily dilemma. Choose the Myer Melbourne Tote if you are a fan of the iconic Art Deco flagship department store in Bourke Street. For those wanting a festive feel opt for the Merry Christmas Tote with its joyous and oh so glamorous take on celebrating Christmas Day.
Jan Samuels, CEO of Look Good…Feel Better is delighted that Myer is so generously supporting the charity through this partnership.
“Myer’s initiative in creating a series of tote bags by the renowned illustrator Kerrie Hess will raise much-needed funds for Look Good…Feel Better, a free community program that helps about 10,000 cancer patients each year to manage the appearance-related side-effects of their treatment. Look Good…Feel Better workshops aim to improve the wellbeing and self-esteem of people with any type of cancer, and it is wonderful that Myer and its customers share our commitment to supporting patients at this very difficult time in their lives.”
Each tote bag is exclusively available from Myer and will retail for $29.95, with $5 from every purchase donated to Look Good… Feel Better. The Fashion Tote and Myer Melbourne Tote will be on sale from 22 October, and the Christmas Tote will be available to buy on 22 November.