Depending on how much you love Fanta, you might be interested in their new trademarked fashion line FANTA PANTS™. Bright orange hues, built in straws and pockets that perfectly fit a can of Fanta, your eyes may be caught off guard by this retro re-imagination.
Ambitiously released to the world ahead of Australia Fashion Week which will be starting tomorrow on Saturday the 13th, Fanta Pants are releasing two styles of pants (a velvet flare and a pair embellished with Fanta lid poppers), a see-through jacket and the piece de resistance – the bum bag.
The designs were cooked up by Fanta in partnership with Australia’s leading fashion business college The Fashion Institute who conceptualised the capsule collection through inspirations of 90s streetwear in poppa pants and flares.
Brie Wakefield, one of the designers who conceived this foray into the fashion world said that “Orange really is the new black. Who doesn’t want to be flaunting FANTA PANTS™ this fashion season?”
Fanta spokesperson and brand manager agrees that the Fanta Pants is the new edge in fashion. “We believe the innovative detailing and trailblazing design direction in FANTA PANTS™ will leave runway viewers shook. We don’t advise shaking too much though – it’s a recipe for spills” he said.
Let us know, would you be caught in the streets repping Fanta Pants?