In the lead up to all the action of the FIFA Women’s World Cup Australia & New Zealand 2023, FIFA has unveiled the official poster, alongside nine bespoke Host City posters in pop-up-style outdoor gallery installations in Adelaide/Tarntanya and Wellington/Te Whanganui-a-Tara.
Commissioned to celebrate the world’s largest women’s sporting event, and released in time for International Women’s Day, the official poster encapsulates the iconic tournament’s theme of Beyond Greatness™.
Adelaide’s Festival Plaza is now the home of the striking artwork, celebrating the sporting excellence of female players on the global stage. The exhibition will be on display until 22 March for the general public to view.
The launch of the posters is another significant milestone for the event, which is coming to South Australia in July and August.
The set of five posters, which depict the five Australian Host Cities, Adelaide/ Tarntanya, Perth/Boorloo, Brisbane/Meaanjin, Melbourne/Naarm and Sydney/Gadigal were created in collaboration with local talents, combining the uniqueness of the Host Countries, as acknowledged by Fatma Samoura, FIFA Secretary General.
“These posters not only showcase the distinctive identities of our nine Host Cities across Australia and Aotearoa New Zealand, but also celebrate the tournament’s theme of unity with football at its core,” says Fatma.
Featured in the Adelaide/Tarntanya posters is the beautiful scenery of Kangaroo Island and McLaren Vale, with wildlife around Remarkable Rocks and the iconic d’Arenberg Cube.
At the poster launch, also came the announcement that Festival Plaza will be the official FIFA Fan Festival Site for Adelaide.
This is the first time that the FIFA Fan Festival will be rolled out at a FIFA Women’s World Cup Australia and New Zealand™, in keeping with the tournaments theme of firsts.
All FIFA Fan Festivals will offer free entry, providing a vibrant destination to celebrate the global game and experience the best in soccer, music, entertainment, local culture, food and games.
Fans will be able to watch the tournament drama unfold on big screens at Adelaide’s Festival Plaza with live streaming of selected FIFA Women’s World Cup Australia and New Zealand™ matches bringing the event to fans in the city.
The Cup will not only bring a major economic return to South Australia, but also provide a more inspiration to get younger girls motivated in sport, as acknowledged by Minister for Tourism, Zoe Bettison.
“The FIFA Women’s World Cup Australia and New Zealand™ is an incredible opportunity to encourage more women and girls around the world to play and get involved in football, and a real platform to accelerate the growth of women’s football worldwide – on and off the pitch,” says Zoe.
Excitingly, Adelaide will play host to England, Brazil, China PR, Korea Republic, Morocco, Haiti and Panama across four group-stage matches on 24, 28 and 30 July and 1 August 2023, as well as a Round of 16 on 8 August 2023.
Tickets for the FIFA Women’s World Cup 2023™ will launch the Last-Minute Sales Phase on April 11, 2023.
To get more information on match schedules, tickets, or general inquires, visit the FIFA Women’s World Cup 2023™ website here.
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