Focus on Food Security Leads to Rewards for Consumers

Australian Year of the Farmer partners with some of Australia’s biggest companies to launch the One Country Card

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In an Australian first, the One Country Card – which is stacked with a growing list of every day discounts on food, beer, wine, entertainment and travel and a whole lot more – will also double as an entry to the Australian Year of the Farmer sweep.

The One Country Sweep will run throughout the year offering cardholders the chance to win a range of exciting prizes from a prize pool valued at over $250,000.

Australian Year of the Farmer ambassador Glenn McGrath says the One Country Card will have something for everyone.

“The card is full of great deals which everyone, no matter where in Australia they are, can take advantage of all year. The One Country Card really is the little mate in your wallet that offers some of the best deals in town,” Glenn said.

“As well as potentially saving you hundreds of dollars each year, when you purchase a card, it not only puts you in contention to win fantastic prizes, but is a great way to support the extraordinary work of Australian farmers”.

The One Country Card Sweepstake has a total prize pool worth over $250,000 to be won. Major prizes include the latest Toyota LandCruiser 200 Series four wheel drive valued at $110,000, a Jayco Starcraft Caravan, a Kubota 4WD Utility vehicle, a Tourism WA Family Holiday for two adults and two children and a trip on the Ghan Railway for four, plus many more monthly and weekly prizes up for grabs.

Introductory benefits of the card are from well recognised organisations that include Country Comfort and Chifley Hotels, Cellarmasters, R.M. Williams, Toyota, AMF Bowling, Suncorp Bank, SCE Energy Solutions and many, many more discounted product and service offerings to roll out in the weeks and months ahead!

“My goal during Australian Year of the Farmer 2012, is to see all Australians taking the time to recognise the contribution farmers make to sustaining our way of life, our communities and economy. The One Country Card is a fun and rewarding way for Australian families whether they live in the city or country, to get involved with this fantastic initiative,” Glenn said.
Australian Year of the Farmer co-founder and Chairman Philip Bruem AM says the card will further enrich the connection between rural and urban Australia.

“By using a One Country Card, not only are you directly supporting our farmers, but you are helping to promote and communicate the role everyone involved in the agricultural industry plays in feeding, clothing and providing the building materials that house us all,” Mr Bruem said.

Funds raised by not-for-profit Australian Year of the Farmer will contribute towards delivering awareness and education programs that will promote development of Australian agriculture during 2012 and beyond.

The One Country Card is available online at www.yearofthefarmer.com.au

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