Menz and Balfours, two of South Australia’s most iconic brands, have teamed up to create a unique dessert that combines their famous treats. The partnership has introduced the Balfours x FruChocs Frog Cake, a novel rendition of the classic Frog Cake that incorporates the distinctive characteristics of Menz’s FruChocs.
This special creation involves a conventional sponge cake with an apricot jam filling, enveloped in the recognisable orange fondant typical of FruChocs. Adding a playful touch, a FruChoc is placed in the frog’s mouth, symbolising the union of these two popular treats. The cakes will be sold in a 2-pack, providing an ideal sharing option for fans and families.
Scheduled to coincide with FruChocs Appreciation Day, these cakes will be available from 23 September to 6 October across select South Australian retailers including Woolworths, Drakes, and Foodland.
In addition to the new cake, Menz and Balfours are set to host a special event in Rundle Mall on 27 September. The family friendly event will feature free activities including face painting, music, a photo booth, and games. Best of all, mascots Mr FruChoc and Mr Frog Cake, will be attending, and will be handing out FruChocs Frog Cakes to 100 lucky attendees. Other local mascots and personalities like Tori T-Bird from Adelaide Thunderbirds and Murray Magpie from Adelaide 36ers will also be there to join the festivities.
At this event, anyone spending over $15 will have a chance to spin the FruChocs Spin To Win wheel. for their chace to win some great prizes, from partners including Wallis Cinemas and Romeo’s Supermarket. There’s also a chance to win the grand prize of a $1,000 RAA Travel voucher.
For those who can’t get to the event, all FruChocs shops in locations including as Tanunda, McLaren Vale, Glynde, and Hahndorf, will offer a 25% discount store-wide on 27 September. Menz will also offer free shipping throughout Australia for online purchases on FruChocs Appreciation Day and the following weekend.
Hamish McLeay, General Manager of Balfours shared, “Bringing together two South Australian icons, Balfours and FruChocs, in this unique collaboration is truly special. We love working with Menz and look forward to seeing the limited-edition Balfours x FruChocs Frog Cake delight customers in retailers across South Australia.”
Polly Love, National Marketing and Licensing Manager at Menz Confectionery said, “It’s the collaboration South Australians have been waiting for, the pairing of two state icons into one epic sweet treat, perfect to celebrate FruChocs Appreciation Day! Partnering with Balfours to create this limited-edition Frog Cake is a fantastic way to celebrate our shared South Australian heritage and bring something truly unique to our loyal fans.”
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