As ADL Fashion Week rolls into town, Adelaide’s most stylish will be out and about, celebrating the very best in the local industry. The Myer Centre is getting in on all the fun as it brings back its fashion week activations and extra-special VIP lounge.
The Myer Centre is located right in the middle of all the action, and positioned as the ultimate meeting place for fashion lovers, shoppers, and those chasing a little glam with their retail therapy. There are more than 60 specialty stores under one roof and some of the city’s most convenient car parking, making it the perfect base for your Adelaide Fashion Week adventures.
From Friday to Sunday, the Myer Centre will be serving up serious Fashion Week energy with free mocktails, a chic VIP lounge, live music, and a photo booth that’ll have you feeling like you’re fresh off the runway.
“We want the Myer Centre to be a comfortable place where people can come and relax. Whether it’s a quick stop in between shows or a shopping destination throughout the festivities, it’ll be the ultimate place to be this ADL Fashion Week,” shared Lia Wilson, the Marketing Manager at the Myer Centre.
To score entry into the VIP lounge, all you need to do is spend $80 anywhere in the Myer Centre and sign up for their exclusive VIP list. Once inside, you’ll be treated to a complimentary mocktail and a luxe space to relax, refresh and recharge before getting back into the action. Plus, you’ll be able to try your hand at a complimentary AI-runway photoshoot on either Friday or Saturday.
While you’re there, the team say taking a stroll through the centre to check out the posters dotted throughout is a must. If you joined in on the fun last year, you might even spot yourself on one of SA Style Magazine’s covers from previous fashion festivities.
“ADL Fashion Week is such a highlight for the city, and we wanted to give people a reason to stay a little longer in Rundle Mall. The Myer Centre believes that style is for everyone, which is why we’ve featured our very own customers on this year’s Fashion Week posters,” said Lia.
So pull out your most stylish fit, sort out your Fashion Week schedule, and make the Myer Centre your first stop for all things fabulous. Because this week, it’s all about living it up in the name of fashion.
VIP Lounge Opening Times:
Friday, October 10th from 11am to 3pm and 5pm to 8pm
Saturday, October 11th from 11am to 3pm
Sunday, October 12th from 11am to 3pm
Photobooth Opening Times
Friday, October 10th from 11am to 3pm and 5pm to 8pm
Saturday, October 11th from 11am to 3pm
Myer Centre ADL Fashion Week
When: October 10th to 12th
Where: Myer Centre
For more information, click here.
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