Image credit: Off Duty
New women’s clothes store Off Duty has opened in Crowne Plaza Adelaide offering trendy lux style pieces in a chic gorgeous store fit out.
The new store stocks a curated collection of premium clothing lines and accessories that women can wear all day every day.
Store owner Nicole Kotzias says the aim behind the store is to equip modern women for their day. Whether their focus is family, work, health and well-being or whether they are the caretaker, worker, active girl or the chiller, the clothes at Off Duty will elevate them for their day, no matter what they are thrown into.
“We wanted easy pieces that people can wear all day every day and always look good,” she said.
“It’s a wardrobe of stylish, comfortable and interchangeable items that let women express their creativity and class with ease.”
The styles on offer appeal to women of a wide demographic from 25-55 years of age, with lux athleisure pieces, through to resort and day wear.
Items are priced from mid to high price ranges, with South Australian, Australian and international labels. Shoppers can look forward to popular brands such as Camilla Australia, The Upside, Saint Helena, St Cloud and Tom Dixon.
Nicole says no matter what size or shape you are and no matter how active your lifestyle is, Off Duty pieces suit all needs.
Nicole decided to open the store after over 10 years in the design industry. While raising three young children and running a household, she is very in touch with the endless juggle that modern women face.
As an interior designer by trade, Nicole did the whole fit out of the gorgeous space herself. Located on the ground floor of the lobby in the newly developed Crowne Plaza Adelaide, the store has a clean chic design with arched doorways and floor to roof glass walls bringing natural light into the space.
With the store’s hotspot location, it draws in locals, as well as interstate and international travellers, which Off Duty clothes cater for perfectly.
Off Duty is located at on the Ground Floor of the Crowne Plaza, 27 Frome Street, Adelaide.
You can follow Off Duty on Instagram here.
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