Fashion

None The Richer Sparks Copycat Trends

South Australian designers are leading the way in fashion all across Australia and really making a mark in the fashion world.

Our local South Australian labels are being worn all around the world by everyday fashionistas and celebrities alike.

With all of this amazing success and publicity our labels are getting, other designers are bound take notice. We all know that imitation is the sincerest for of flattery, but at what stage does imitation cross the line?

This kind of situation has come to light recently concerning one of the most popular and successful labels to come out of South Australia, None The Richer. None The Richer has recently discovered that a fashion label out of Sydney called Reverse has produced a very similar piece of clothing to one of their their original designs.

This situation has been abuzz over social media with SA fashion enthusiasts concerned about the welfare of South Australian labels. 

This is not the first time this sort of imitative flattery has turned into something a little more serious.

It has become and increasingly popular trend to take cool photos and put them onto a printed tee, without the photographer’s permission.

We love our South Australian labels and we all went them to continue to produce their amazing designs. So to make sure you support our South Australian labels and keep the South Australian fashion industry alive and well. 

Check out the None The Richer website http://www.nonethericher.com.au/

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