South Australians have shown their passion for great food and entertainment, with more than 123,000 descending on the inaugural Adelaide Night Noodle Markets brought to you by Good Food Month, in association with Adelaide Festival Centre’s OzAsia Festival.
The woks, grills and steamers are now turned off after the final night yesterday evening (Sunday, 4 October) following 11 nights, starting on 24 September, of the Adelaide Festival Centre Precinct and Station Road being transformed into a hawker-style market with 21 of Australia’s and Adelaide’s best Asian eateries impressing food lovers.
The two weekends encompassed by the event were by far the most popular times for people to visit the Night Noodle Markets, and the hot weather experienced over this past Saturday and Sunday was perfect for enjoying outdoor dining.
Fairfax Events Head of Food James Laing said the response had exceeded the expectations of the team bringing this first-time event to life.
“It has been heartening to see Adelaide’s willingness to embrace a new event, and it’s clear that great food and drink alongside more than 40 OzAsia Festival free performances is the perfect excuse for people to get out and about,” Laing said.
“With 21,000 skewers from Hoy Pinoy, 4,500 ramen tacos and half a tonne of ramen fried chicken sold by Everybody Loves Ramen, there is no doubt in our mind, that Adeladians loved the Night Noodle Markets and due to the success of the event, we look forward to returning in 2016.”
The markets also became a hub for engaging activations including the Coopers beer garden themed “ale and spice”, and included in the beer garden was the Adelaide Casino’s learn-to-play Baccarat tables. Those seeking out a glass of wine also weren’t disappointed with Yalumba Wine’s The Vine Room pop up cellar door.
OzAsia Festival Director Joseph Mitchell said the Night Noodle Markets were a great addition to the festival’s offering.
“Springtime is the new Festival season in Adelaide. More than 230,000 people attended events and activities as part of OzAsia Festival this year including the first Adelaide Night Noodle Markets which has been a resounding success,” Mitchell said.
“Bringing together OzAsia Festival and Good Food Month’s Night Noodle Markets to activate Adelaide’s cultural precinct provided patrons with a complete festival experience for everyone to enjoy. This included a selection of world-leading dance, theatre, music, film, visual arts, community events and a delicious array of food. We look forward to keeping this momentum going in 2016 and beyond as this celebration of Asian arts, cuisine and culture further confirms South Australia’s reputation as the Festival State.”