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The Soft Sell

It's no secret I'm a pretty enthusiastic Facebooker. Which means every day I'm bombarded with literally hundreds of ads – or sponsored stories or whatever the hell you want to call then. It goes without saying, I completely ignore most of them. But earlier this week I saw one I simply had to click on. It totally cut through the clutter with its product name alone.

For reasons I'm sure I won't have to explain, The Vagisoft Blanket caught my attention immediately. At first I thought the product name was simply an unfortunate coincidence, but I quickly realised there was no coincidence here… Softer than freshly laundered bunnies? Softer than the cotton fields of Heaven? Oh yes, this blanket promised to be as soft as… Er… Well, it promised to be Vagisoft on The Soft-O-Meter.

Apparently soft as a baby's bottom no longer makes the cut. In fact, they reckon this blanket is even softer than the anus of a silkworm, and while I can't vouch for how soft that is from personal experience, I can say it does sound really rather soft.

The truth is, despite having a fairly comprehensive look at this product on Betabrand.com I still haven't really worked out whether or not this is for real or not. (They also sell 'Disco Pants' and 'Nauseating Holiday Pants' so who knows?) But then, I thought the Snuggie (you know, the robe you wear backwards!) was a joke and I'm pretty sure someone made a truck load of money out of that effort.

All I know for sure is by telling an interesting story they've managed to get my attention, convey their core benefit, and if I was in the market for a blanket that was softer (and hopefully better smelling) than a silkworms anus I'd buy one. Probably.

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