Images by Jarrad French
Earlier this year, leading South Australian craft spirit brand Twenty Third Street Distillery were preparing to launch a Bushfire Recovery Signature Gin.
Given the COVID-19 pandemic, plans were put on hold, with the bottle now set to launch this Saturday, on World Gin Day.
The Bushfire Recovery Signature Gin was created to support SAVEM’s (South Australian Veterinary Emergency Management) work on Kangaroo Island from the recent catastrophic bushfires.
100% of sales will be donated to support wildlife recovery and long-term rehabilitation.
Now, more than ever, Kangaroo Island needs the support of its surrounding communities and regions, with the bushfires having wreaked havoc on the island, and the Covid-19 lockdown having kept tourists from visiting.
“It was devastating to firsthand see the effects on the island and the habitat/wildlife. We wanted to show our support to the region through releasing the Bush Fire Recovery Signature Gin,” says Group Venues Manager, Renee Bezzina.
In true Twenty Third Street style, this isn’t just a bottle of gin.
The bottle combines artistry and augmented reality to highlight the true effects the bushfires have had on Kangaroo Island.
“To highlight the severity of the bushfires and the critical role SAVEM play in the rehabilitation of Kangaroo Island, our new release features an Augmented Reality video,” says Bezzina.
To check out the video, download the LabelMotionAR App, scan the label, and watch as you are transported to the Island.
The limited-edition bottle was designed by Kangaroo Island assemblage artist Janine Mackintosh, whose art practice sprang from the study of plants on her bush property on the wild south coast of the island.
“As islanders, we share a collective grief and look eagerly for signs of recovery – leaves bursting from Mallee roots, yuccas unfurling fresh green blades and blackened banksia cones pouring seed onto the ash,” says Mackintosh.
“The piece is comprised of KI narrow- leaved eucalyptus leaves and the little dots are the flower caps (or operculum),” says Mackintosh.
“I sometimes see the patterns of my assemblages as aerial landscapes, with the spaces like wallaby tracks, and the flower caps could be seen as the animals darting through the bush.”
Bottles of the Bushfire Recovery Signature Gin are available for pre-order here and will be available from Saturday June 13th (World Gin Day) to be purchased exclusively from the Twenty Third street Distillery in Renmark and 23rd On Melbourne North Adelaide.
RRP is $80 per 700ml bottle with 100% of sales donated to support wildlife recovery and long-term rehabilitation.
The gin is limited edition and will only be available until sold out.
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