Wine For Sale – Direct From The Back Of The Ute

Wine For Sale – Direct From The Back Of The Ute

This month the South Australian wine industry is establishing the first ever ‘back of the ute’ wine sale at the Adelaide Showground.

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Image: 365 Days of Wine and Food

Any given weekend in Adelaide you can buy handmade and handcrafted food, art and designs direct from the creator at any number of local markets and stalls popping up in and around the city.

This month the South Australian wine industry is following suit with its own pop-up, the first ever ‘back of the ute’ wine sale at the Adelaide Showground.

40 utes and 40 South Australian wineries will pour and sell more than 200 different wines on Sunday November 30 from 11am in conjunction with the regular Adelaide Farmers’ Markets held at the Showground.

The “tailgate” tasting and wine sale has been organised by Adelaide The Wine Capital of Australia, an initiative of the SA Wine Industry Association with funding support from the SA Government through PIRSA.

Perfectly timed to give punters a chance to top up their cellar for Christmas and summer, the “back of the ute” sale will offer the general public a chance to sample wine direct from the grower, and if they like it, purchase a six pack or dozen on the spot.

Small artisanal wineries from the Barossa, Adelaide Hills, McLaren Vale, Langhorne Creek, Clare, Coonawarra and the Riverland who struggle to get their handmade wines onto the big retailer’s shelves will be well represented, along with some better known labels – and they will all will be offering some great value Christmas specials.

Participants include Paulett Wines from Clare, Shaw & Smith from the Adelaide Hills, Bremerton Wines from Langhorne Creek, Rymill from the Coonawarra, Woodstock from McLaren Vale and Fox Gordon from The Barossa.

For just $10 entry guests will receive a wine glass and five free tasting tokens.

Entry is Simple. Show them your 365daysofwineandfood App downloaded to your smart phone and hand over $10 to receive a glass and five tasting tokens.

For more information and to download the App, go to the website or visit the Facebook page here

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