Iconic Aussie label Ghanda Clothing has officially opened the doors to its first-ever shopping centre outlet store in Australia, and it’s landed right here in Adelaide at Harbour Town Premium Outlets Adelaide.
The move is a huge milestone for the brand, which has built a cult following for its laidback, hand-printed designs and easy coastal aesthetic. With 114 stores nationwide, Ghanda is proudly the largest 100 per cent Australian-owned and operated clothing brand. Known for oversized hoodies, graphic tees, and everyday staples designed by its in-house creative team, the surf and streetwear-inspired brand is a favourite for shoppers all around the country.
Now, its signature pieces can be snapped up for even less at the new outlet location, bringing the latest trending styles across menswear, womenswear, teens’ and kids’ ranges, all at outlet prices.
Harbour Town Premium Outlets Adelaide Centre Manager Kylie Crossing shared, “There is a strong appetite for premium outlet shopping, which Harbour Town is renowned for Australia-wide. The Ghanda outlet store delivers the latest trending styles, meeting rising demand for quality items, while offering savings to customers on clothing for men, women, teens and kids.”
Ghanda joins more than 110 national and international designer brands at Harbour Town, where shoppers can enjoy savings of up to 70 per cent off full-price items, every single day of the year. It’s a retail model that continues to resonate with locals. The centre welcomes around 3.4 million visitors annually, including a significantly higher proportion of interstate and international tourists than other South Australian shopping centres.
The new Ghanda outlet has created 10 local jobs, adding to the centre’s retail workforce and reinforcing Harbour Town’s role as a major spot for employment in Adelaide’s west.
“Harbour Town is all about offering premium brands without the full retail price tag across clothing, footwear, accessories, athleisure and homewares,” Kylie says.
Located just minutes from the CBD at 727 Tapleys Hill Road, Adelaide Airport, Harbour Town has a brand line-up that reads like a fashion wish list, including Nike, adidas, Calvin Klein, Tommy Hilfiger, Coach and RM Williams, among many others.
For Ghanda, the expansion signals confidence in the outlet model and in Adelaide shoppers’ appetite for relaxed, wearable fashion at a more affordable price point. As for locals, it only means one thing, your next oversized hoodie just got a whole lot cheaper.
Ghanda Clothing
Where: T75 Harbour Town Premium Outlets Adelaide, 727 Tapleys Hill Rd, Adelaide Airport SA 5950
When: Open Daily
For more information, click here.
