Sharing the runway with names like Michael Kors, Rag & Bone and Kate Spade New York, is a soon-to-be dream come true for Adelaide fashion label, House of Campbell.
House of Campbell is set to touch down in the Big Apple this week to be a part of New York Fashion Week.
Creative Director, Abby Potter, says she is thrilled to have the opportunity to showcase her first collection alongside some of the best in the business.
Abby also says it is an excellent platform to advocate for slower, inclusive fashion and an amazing opportunity to promote South Australia’s creative talent.
“From our bigger fashion houses to designers starting out at the Gilles Street or Creative Design Markets, our fashion sector is a strong contributor to this state.
“I’m looking forward to bringing a little bit of Adelaide spirit to the Big Apple,” she said.
The announcement follows the launch of their brand last November, which is a label that pays homage to her grandmother, Annie Campbell who taught Abby all the tricks of the trade.
The clothes are inspired from the romantic nature of the vintage era and encourage women to embrace their differences.
“House of Campbell brings together innovative tailoring and accessible statement fashion. We need to slow down fast fashion and move towards sustainability.
“Our Heroine collection shows that bold, fashion-forward designs aren’t just for the runway. Fashion should be empowering and inclusive,” Abby says.
The announcement comes in conjunction with Australian fashion agency Fashion Palette, who have showcased a range of Australian designers including Bec and Bridge, Sass and Bide, and even South Australia’s own Paolo Sebastian.
New York Fashion Week runs from Friday 6 to Saturday 14 September.