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Adelaide Is The New Blog
For some, blogging is nothing but a shameless form of self-promotion. And while it is, Adelaide has never bought into it. We don't have the 'laneway' culture that Melbourne has nor the pretension of Sydney. From my years of stalking (i.e. closely reading) Adelaide blogs, I’ve found that Adelaide bloggers are essentially driven by passion, confidence and the ease that comes with building a recognizable self-brand in our small city.