Elizabeth Shopping Centre has partnered with one of South Australia’s most well known charities, Little Heroes Foundation – a not for profit organisation that supports seriously ill children and their families.
The partnership was formed through the centre’s new community program which encourages people to support charitable organisations and groups in their local area.
By supporting Little Heroes Foundation, sponsors will help raise funds for essential equipment and services accessed by thousands of seriously ill children and their families. Since 1996, the charity has raised more than 13 million dollars for lifesaving facilities at Adelaide’s Women’s and Children’s Hospital, and their Little Heroes Care program which assists families with seriously ill children.
Elizabeth Shopping Centre will work to increase local awareness for Little Heroes Foundation and generate support from the local community.
To digitally demonstrate their care, Elizabeth Shopping Centre has created a special Facebook App, accessed via the Centre’s Facebook page or website, to encourage community spirit. Customers will be invited to register their support for the group through the App and the Centre will then connect the community members with Little Heroes Foundation to discuss support opportunities.
A number of activities will also be held in the Centre, providing further opportunities to connect Little Heroes Foundation with the community and to raise further awareness of the charity’s worthy causes.
Elizabeth Shopping Centre will extend its partnership with Little Heroes Foundation beyond the campaign period, making the commitment to provide long term and ongoing support.
Elizabeth Shopping Centre will also donate a further $1,000 to Little Heroes Foundation in 2014.
Customers who spend $100 during the campaign period can select a super hero mask off the wall for their chance to win a prize. Elizabeth will also donate $2 for every Customer that participates in the promotion to support Little Heroes Foundation, in addition to the fundraising efforts planned for the next 12 months by Elizabeth Shopping Centre.
A FAMILY DAY FIT FOR HEROES – 10 July, 10am. Kids and their parents will be encouraged to show their support for Little Heroes Foundation by dressing up as their favourite super hero for the chance to win fantastic prizes. Plus there’ll be entertainment for the whole family including face painting, super hero mask decorating plus a live street team from Nova 91.9FM. Little Heroes Foundation Chairman and former Adelaide Crows Captain Chris McDermott will make an appearance to judge a special in centre handball competition.