Fashion Meets Function With FRANKiE4

Fashion Meets Function With FRANKiE4

Revolutionary Australian footwear brand FRANKiE4 combines fashion and function with the unveiling of their spring/summer 2014 collection.

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travelling-banner2Revolutionary Australian footwear brand FRANKiE4 combines fashion and function with the unveiling of their spring/summer 2014 collection.

FRANKiE4 footwear is providing women of Australia with the ultimate foot supporting technology without compromising on style. Designer Caroline McCulloch, podiatrist and physiotherapist certainly has nailed the brief with this latest collection. If Cinderella is proof that a good pair of shoes can change your life, consider Caroline every woman’s fairy godmother.

It was the day a patient cried in Caroline’s consult room when she had to recommend comfort shoes as part of the treatment, that she truly realised the lack of stylish functional footwear that was available to women. It was that day that saw the birth of FRANKiE4 footwear. Packed with so many features including; the patented custom fit system, the functional (and removable) footbeds and the podiatrist and physiotherapist endorsed asymmetrical shape, designed to accommodate the natural movement of the foot FRANKiE4’s are saving soles in style.

FRANKiE4’s range of sandals, active flats, boots, ballet flats and work shoes are ideal for women on their feet all day; expectant mothers, travelers, health professionals and active, busy women. FRANKiE4 footwear is designed to improve body mechanics and increase comfort with every step. No two feet are the same, and the eternal quest for the right fit can make even the most discerning fashionistas resort to buying shoes that make them shudder. FRANKiE4’s patented custom fit technology is winning the hearts of women everywhere enabling wide feet, narrow feet, regular feet or a mixture of wide and narrow to fit perfectly into every pair of shoes.

Featuring FRANKiE4’s functional footbeds, the complete range offers cushioning from heel to toe, as well as improving foot and leg alignment, every pair of FRANKiE4s aid in the treatment of heel and arch pain or forefoot pain, making them the ultimate summer accessory for any women.

The new spring summer collection is unlike any previous collection launched by FRANKiE4, boasting colour, bold prints, functionality and support whilst being inspired by the tropical Australian climate of which the brand was founded.

Head here to shop the range. 

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