Holdfast Bay announce $40 million Jetty Road facelift to create world-class destination

Jetty Road in Glenelg, is set to undergo a major $40 million transformation over the next three years.

Jetty Road, Glenelg, is set to undergo a major transformation, heralding a new era for the bustling precinct making it a ‘modern, vibrant  and world-class destination – that will be loved by locals and tourists alike.’

Mayor Amanda Wilson of Holdfast Bay has announced the commencement of the ambitious $40 million project starting this year, with it set to unfold over the course of three years.

Describing the endeavour as the council’s most significant undertaking to date, Mayor Wilson underscores its pivotal role in shaping the future of Holdfast Bay.

“If we want Holdfast Bay to continue to be a desirable destination, where people want to live, do business and visit, then we need to invest in the future of our city,” Wilson says.

With Jetty Road serving as the heartbeat of Glenelg’s commercial and tourism activities, the project aims to elevate the precinct into a world-class destination. Mayor Wilson envisions a transformative impact that extends beyond Glenelg, benefitting residents, local traders, visitors, and the wider Adelaide region.

Mayor Wilson said the project will transform the flagship precinct  that supports more than 330 local businesses and up to a million visitors annually.

At the heart of the project lies a commitment to preserving the precinct’s character while ushering in a new era of growth and prosperity.

Divided into three distinct zones—City, Transition, and Coast—the project will unfold in a staged approach to minimise disruption to traders, residents, and visitors.

Drawing upon community feedback gathered during the Jetty Road Masterplan consultation, the project’s plans have been meticulously crafted to address the needs and aspirations of local stakeholders.

“We’ve heard what the community has told us about the need to upgrade Jetty Road and we’re further improving and building on the ideas first proposed in the masterplan,” Wilson says.

Renewal works are slated to commence in the City zone in spring 2024, with the entire project scheduled for completion by the end of 2027.

With a total allocation of $30 million from the council and an additional $10 million commitment secured from the Australian Government for the Coast zone, the project is poised to deliver tangible benefits for years to come.

For more information about the upgrades, head here.

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