Myer Fashions on the Field – SA Winners


Photography - Leah McQueen

And the winner is …
2010 National Myer Fashions on the Field – SA Final

Winner: Laura Bassett
1st Runner-up: Aleksandra Spasojevic
2nd Runner-up: Louise Panas

Despite overcast conditions thousands flocked to Allan Scott Park for the Adelaide Casino Adelaide Cup today.

Gorgeous fillies were out in force for the judging of the 2010 National Myer Fashions on the Field – SA Final, which attracted one hundred and twenty five (125) entrants.

The overall winner, Miss Laura Bassett, an 18 year-old University student, was encouraged by her friends and family to enter the competition.

Miss Bassett wore a beautiful 50’s inspired black and white race ensemble by Melbourne designer Nancy Katene. – cinched at the waist and featuring a striking horse print. Taking influence from Hollywood style icon Audrey Hepburn, the feminine ensemble was topped with millinery by Kerry Hayes – a striking black and white hat featuring large white flowers and paired with complimenting black gloves and clutch.

The South Australian State winner will win a $10,000, nine day trip of a lifetime for two to attend the 150th Melbourne Cup Carnival and a $1,000 Myer gift voucher.  They will also represent Adelaide in the Myer Fashions on the Field National Final on Crown Oaks Day before a National television audience and have the chance to take out the major prize of a brand new Lexus IS 250C Prestige convertible, Paspaley jewellery, Myer gift cards, Antler luggage and much more.

The SA Judging Panel included Myer Racing Ambassador, Rebecca Twigley, Spencer and Rutherford Creative Director, Kim Fletcher, fashion identities Mirella Romano and Anna Vlach, Myer Adelaide City Store Manager, Edward Burcham, SAJC – Deputy Vice Chairman, Sharon Forrester-Jones and 2009 Myer Fashions on the Field SA winner, Olivia Nunn.

Competition judge, Ms Rebecca Twigley, who had travelled from Melbourne for the event was very impressed by the racewear fashions on display and said the judging panel were looking for contestants whose outfits were “original, stylish, well put together and appropriate for the races”.

Ms Twigley congratulated the three prize winner’s and said their choice of outfits were “perfect for a day at the races”.

Entrants in the Myer Fashions on the Field competition were judged on a set of key criteria which included style and originality, appropriateness of the outfit for the Melbourne Cup Carnival, the individual’s attention to detail with accessories, understanding and interpretation of the current fashion trends, grooming and deportment and suitability of the outfit for the climate.

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